Service No. 01 — Website Design & Build
A website that earns the discharge planner’s ‘second look.’
Most healthcare agency websites look like they were built in 2014 — and discharge planners notice in under three seconds. We build sites that convey credibility before they convey copy, and we hand you the keys at launch.
What it delivers
Built for the people who actually refer patients.
Hospital discharge planners. Case managers. Adult day care directors. Faith-based community leads. They evaluate agencies in seconds, and the website is almost always their first signal. We design every page around how they decide.
What's Included
Every piece. In your hands.
— 01 —
Custom Brand Design
Every site is built from scratch around your agency's name, logo, voice, and the population you serve. No templates, no shared themes, no recycled designs.
— 02 —
HIPAA-Compliant Forms
Intake forms, contact forms, and care inquiry workflows built with PHI handling in mind — designed not to create exposure where there shouldn't be any.
— 03 —
Mobile-First Layout
Over 70% of family decision-makers find home care providers from a phone. Every page is built mobile-first, then scaled up to desktop.
— 04 —
SEO Foundation
Page titles, meta descriptions, schema markup, and site architecture prepared for local search before launch. We set the foundation; rankings build over time.
— 05 —
Referral Source Pages
A dedicated section that speaks directly to discharge planners and case managers — not patients — because they're the ones sending the volume.
— 06 —
Full Ownership
At handoff you receive the domain, codebase, hosting credentials, and every brand asset. There is no version of this where you don't own what you paid for.
Selected Work
Websites we have built.
A selection of healthcare, home care, and adjacent agency sites delivered by CareFinity — each one fully owned by the operator the day it launched.




The Process
Four steps. One outcome.
Discovery
A 30-minute call to map your agency, your audience, and your state's referral landscape.
Week 1
Design
Brand palette, typography, and layout system approved before any code is written.
Week 2
Build
Every page custom-built, content reviewed in your voice, and final QA on mobile and desktop.
Week 3
Launch
Site goes live on your domain. You receive every credential and source file. No ongoing fees.
Week 4
Common Questions
Asked, answered.
Do I own the website after launch?
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Yes — completely. The domain, the codebase, the hosting credentials, every image and asset. At handoff it is fully transferred to your agency. There is no clawback, no licensed-while-you-pay arrangement, no retainer required to keep it running.
Is the website HIPAA-compliant?
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We build with HIPAA-compliant architecture — meaning intake forms, contact forms, and any PHI-handling workflow are structured not to create exposure. Note that HIPAA compliance also depends on how your team uses the site and where data is stored downstream; we walk you through both at handoff.
Can I update the site myself after launch?
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Yes. We hand you the codebase and credentials. You can either edit it directly, hand it to a developer of your choosing, or come back to us for paid updates. There is no requirement to use us.
What if I need updates a year from now?
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You have two options. Edit it yourself with the credentials we provide, or contract us (or anyone else) for paid work. There is no monthly retainer and no requirement to come back.
Does the site come with hosting?
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We help you set up hosting in your own account with the provider of your choice. You own the hosting relationship, the billing, and the credentials — not us.
Begin a Launch
Ready to look like the agency you're trying to become?
Tell us about your agency, your state, and your timeline. We'll come back within one business day with a launch map specific to you.
— Continue Exploring
Other systems we build
— 02 —
Policies & Procedures
350+ state-specific files. Custom-branded. Inspection-ready binder.
Read more →— 03 —
Referral Marketing
A complete strategy built around real referral relationships.
Read more →— 04 —
Startup Services
LLC formation, state licensing, accreditation prep — in the right sequence.
Read more →— 05 —
Healthcare SEO & AEO
Page-one Google rankings and AI citations in 90 days — or we keep working.
Read more →— 06 —
State Compliance
Ordered state licensure walkthroughs plus two 2-hour Zoom calls.
Read more →